On April 14, 2025, I traveled to Montana to present a youth drug prevention assembly at Lakeshore Middle School. The school’s gym filled quickly as students took their seats on the bleachers. The energy was strong, and students showed interest from the moment the presentation began. Middle school is a key stage for prevention because students face increasing pressure from peers, social media, and community influences.
During the assembly, we explored how the adolescent brain responds to pressure and why teens often react quickly when making choices. Because of this, we discussed the importance of pausing to think before acting. This simple skill helps students recognize moments that carry more risk. We also talked about nicotine, vaping, and alcohol, focusing on how these substances affect brain development.
Students learned how marketing strategies target youth. Many ads use humor, flavor names, and bright colors. These features can make harmful products appear safe. To support this part of the discussion, I shared national research from the Centers for Disease Control and Prevention (CDC). Their data helps families and schools understand the realities of youth substance-use trends:
https://www.cdc.gov/healthyyouth/substance-use/index.htm
The students at Lakeshore Middle School participated actively. They asked questions about friendships, stress, and how to support friends who may be struggling with risky choices. Their engagement demonstrated a strong level of maturity and a desire to make responsible decisions.
A fun fact about the area: Lakeshore Middle School is located near the edge of Flathead Lake, one of the largest natural freshwater lakes west of the Mississippi River.
To bring this engaging, research-based youth drug prevention program to your school or organization, please visit: https://raylozano.com/contact/.